Here is what I am attempting...
For most of us Tues & Wed are our slow nites (we are closed on Mon)
So in an attempt to fill those nites, we have begun for the months of May & June "T-shirt Tuesdays" & "Wealthy Wednesdays"...We advertise via our website (FREE) post FLYERS in our window and bathrooms(FREE) and in our local paper's Dining Page ad once a month (CHEAP)
Everyone likes to receive something for FREE, why not a t-shirt, and while wearing it they are advertising for ME!
So on Tues, you come in AFTER 5 pm, DINE-IN ONLY, spend a minimum of $40 (easy) and get a t-shirt (limit 1 per table) We now have folks coming in to get ANOTHER TEE for the other spouse & kids!
Then on WED...Come in after 5pm, dine-in only, reach $50 or better and GET $5 off your entire check!!! If the goverment is handing out checks why shouldn't we!!! Hey, I am trying too...In these trying times we have to get real CREATIVE, just to attract a little more than the next guy...If we see a considerable increase in sales those nites from our norm we will just extend to go on maybe ALL SUMMER????
|